Google Business Profile Setup & Optimization: Expert Local SEO Services

We conduct a comprehensive eligibility review, verifying your business meets Google’s guidelines for physical location, service area, and business category requirements. This prevents violations that can result in permanent bans.

We identify existing listings (including duplicates or unauthorized versions) and establish proper ownership, transferring control from previous managers and consolidating duplicate listings.

We select the fastest, most reliable verification method for your situation—postcard, phone, email, video, or bulk verification—and manage the entire process, typically completing within 5-7 business days.

This single decision impacts 60% of your ranking potential. We analyze competitor categories, search volume data, and your service offerings to select the optimal primary category that maximizes search visibility.

We add complementary secondary categories and enable relevant attributes (women-owned, LGBTQ+ friendly, online appointments) that enhance your profile’s discoverability and appeal.

Your Name, Address, and Phone number must match exactly across all online citations. We format this information according to Google’s strict requirements, ensuring consistency with your website, social profiles, and directory listings.

For service-based businesses, we strategically define your service areas to maximize visibility without triggering spam filters, setting appropriate radius limits and selecting specific cities or ZIP codes based on your actual service capacity.

We set up regular hours, special hours for holidays, and “more hours” for specific departments or services, plus protocols for updating hours during emergencies or unexpected closures.

Your 750-character description must include target keywords naturally, communicate your unique value proposition, and compel action—all while adhering to Google’s strict content policies.

We configure all communication channels: phone, website, booking links, and messaging. For businesses using appointment systems, we integrate direct booking functionality that allows customers to schedule services without leaving Google.

Visual content drives 35% more clicks and 42% more direction requests. We develop a comprehensive photo strategy including professional exterior shots, interior environment photos, team member photos, product/service showcase images, and action shots. Each image is properly sized, compressed for fast loading, and titled with descriptive filenames.

We create detailed product or service entries with optimized titles, descriptions, pricing (when applicable), and associated images that help Google understand your offerings and display them directly in search results.

We seed your profile with 10-15 commonly asked questions and authoritative answers that address customer concerns, include keywords naturally, and reduce friction in the

We create your first month of Google Posts—updates that announce offers, events, products, or company news. This content demonstrates active management, which Google rewards with improved visibility.

We establish a sustainable review acquisition process including review link creation, email templates, SMS scripts, and staff training for consistent review generation.